Alberta's NDP Email Program

Project: Graphic email creative direction, illustration & design

Agency: Point Blank Creative

Role: Art Director & Lead Designer

The ANDP email fundraising program. I have been the Lead Designer and Art Director on this project for just over 6 years now and it still remains one of my favourite projects to work on and is one of my biggest volumes of illustrations created for a singular client. The email program has gained significant increases in donations year after year. In 2020, our email program aided in out-raising the United Conservative Party in Alberta.

Each email you will see below is illustrated in one piece and sliced out for build; I have shown each email in frames.